Support Our Work
Now double your impact!
You may be eligible to double your generous support to Covering Wisconsin's Coverage Campaign. Contributions to Covering Wisconsin through this campaign are eligible for match through federal Medicaid funds, administered by the Wisconsin Department of Health Services.
This is a 1:1 match and so doubles your impact and our ability to raise health coverage awareness and access in Wisconsin.
To be eligible:
Dollars used to provide your contribution cannot originate from federal funds.
All checks must arrive at DHS no later than September 14, 2026. Please allow at least 4 weeks for delivery.
Why Contribute?
The return on this contribution is clear: adding 1,000 additional enrolled consumers to subsidized ACA Marketplace coverage yields an estimated $6.8 million in annual federal subsidy support to our state – a greater than 10:1 return on each dollar contributed. Savings to providers from reductions in uncompensated care further multiply this return on investment.
reduces uncompensated health care
promotes access to needed health care
encourages care at the right time, in the right setting
supports use of preventive services
Health insurance outreach and enrollment yields substantial benefits to Wisconsin residents, to health care providers and payers, and to the state economy. Covering Wisconsin’s assistance with enrollment in and retention of Medicaid and the Marketplace coverage:
allows for appropriate management of chronic conditions
supports consumers with inappropriate or unauthorized enrollments and scams
reduces household financial stress
How to double your match
Your generous contribution to Covering Wisconsin’s Coverage Campaign may be eligible for a match!
Your contribution can be matched with federal funds by the Wisconsin Department of Health Services, doubling the impact of your support. This is a 1:1 match and so doubles your impact and our ability to raise health coverage awareness and access in Wisconsin.
To be eligible:
Dollars used to provide your contribution cannot originate from federal funds.
All checks must arrive at DHS no later than September 14, 2026. Please allow at least 4 weeks for delivery.
If your contribution is NOT eligible for match
To contribute and match:
Contributions must be submitted by paper check, payable to WI Dept of Health Services
On the check Memo line, write: For 2026 CWI Coverage Campaign
If your contribution is NOT eligible for match, you can still donate.
Send by post mail to the following address:
Wisconsin Dept of Health Services
Division of Medicaid Services
ATTNs: BFAM Financial Specialist
PO Box 309
Madison, WI 53701
To contribute directly to Covering Wisconsin, click the button below, and then enter the amount you’d like to give. Thank you for your support!
Donor Recognition & Benefits
Contribution levels can be customized to suit your agency’s needs and preferences.
Contributor - $5,000
Includes:
Logo on the Enrollment Conference slideshow and webpage
1 free registration for the annual Enrollment Conference
Facilitator - $10,000
Includes:
3 registrations included for the annual Enrollment Conference
Logo included on Enrollment Conference slideshow & webpage
Logo included on Outreach & Promotions toolkit
Leader - $25,000
Includes:
4 registrations included for the annual Enrollment Conference
Logo included on Enrollment Conference slideshow & webpage
Logo included on our Outreach & Promotions Toolkit
Logo included on traditional & digital TV ads
Visionary - $50,000
Includes:
4 registrations included for the annual Enrollment Conference
Logo included on Enrollment Conference slideshow & webpage
Logo included on our Outreach & Promotions Toolkit
Logo included on traditional & digital TV ads
Acknowledgement at Open Enrollment kick-off events
Frequently Asked Questions:
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WI DHS has confirmed that contributions to governmental units are tax-deductible, including these contributions through DHS to Covering Wisconsin.
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As a governmental organization, there is no requirement for DHS to provide a written acknowledgement like what is required from most non-governmental charitable organizations.
If this is required by your agency, please reach out to Helena Gilbertson, helena.gilbertson@wisc.edu, for more information.
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DHS is unable to create an invoice or request for payment given that these are considered voluntarily given donations.
If this is required by your agency, please reach out to Helena Gilbertson, helena.gilbertson@wisc.edu, for more information.
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Once contributions are mailed to the DHS-designated mailbox listed above and eligibility is confirmed, the checks are processed and provided to Covering Wisconsin through a contract.
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Be sure to mail your check at least 4 weeks in advance and carefully follow the instructions listed above to help ensure your contribution arrives on time and can be counted.
If your contribution does not arrive at the DHS designated mailbox by September 15, 2026, you may be asked to cancel your check. Though your contribution will not be able to generate match, you can still contribute to Covering Wisconsin at any time of the year through our account at The UW Foundation.
To make a gift, visit The UW Foundation website (secure.supportuw.org/give/) and type Covering Wisconsin in the Find Your Cause search bar.
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Contributions to Covering Wisconsin (CWI) are also accepted through The UW Foundation, where CWI has a designated account. These contributions can be made at any time of the year.
Please note that donations made through The UW Foundation are not eligible for match.
To make a gift, visit The UW Foundation website (secure.supportuw.org/give/) and type Covering Wisconsin in the Find Your Cause search bar.
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If you have any questions about this campaign such as how to donate, how donations are used, other ways that you can support Covering Wisconsin, or would like to notify us of your contribution, please email our team at coveringwi@cwi.wisc.edu.
“We will continue to sing the praises of the great Wisconsin navigators we have been so fortunate to have. Covering WI does such important work, and we are happy to support you!”
— Cathy Mahaffey, Common Ground Healthcare Cooperative, Chief Executive Officer
“Thank you for the work you and your team do day in and day out. It really matters and I’m glad we can support it.”
— Juli Aulik, UW Health, Director of Community Relations
“Our Medicaid and Exchange teams are very grateful for the amazing work that Covering Wisconsin does, and we are excited to be able to provide resources to help you all continue to connect members and families with needed coverage!”
— Kevin Moore, UnitedHealthCare, Chief Growth Officer